Results.
Every article Stetwell has written on live sites, followed into Google. Not a highlight reel: this is all of them.
What happened to the articles.
From the first draft to page one.
- Written by StetwellDrafted from each site's own facts144
- Published by a person10 still in review, 1 declined133
- Appearing in Google97% of published129
- Earning clicks36% of published, in the last 28 days48
- On page one44% of published, for at least one search58
- In the top three31% of published, for at least one search41
From publish to first appearance in Google. 64% appeared within a week.
Times those articles were shown in Google search in the last 28 days, with 445 clicks.
What each number means.
Plain definitions, so the numbers mean what they say.
- Written by Stetwell
- An article Stetwell drafted from a site's own facts, whatever happened to it next.
- Published by a person
- Approved and published by the site's owner or editor. Stetwell cannot publish on its own.
- Appearing in Google
- Shown at least once in Google search results, according to the site's own Search Console data.
- Earning clicks
- At least one click from Google search in the last 28 days.
- On page one
- An average position of 10 or better for at least one search in the last 28 days.
- In the top three
- An average position of 3 or better for at least one search in the last 28 days.
- Days to appear
- Days from the publish date to the first impression Google recorded for the article.
Read from each site's own Stetwell records and its stored Google Search Console data, which every site reports weekly; these figures update themselves from those reports. Test sites are excluded, and an article Google lists under several addresses is counted once. Google data through 22 to 27 October 2026, depending on the site.
Field notes from live sites.
Beyond the articles, a few things it has done on the sites themselves.

A price that had spread across several pages matched nothing in the owner's price book. It came out, the real prices went in, and every price and worked example on those pages now recomputes when a rate changes.
Twice it was asked to publish a price it could not source. Twice it declined, said what it would need to proceed, and offered to point readers at the pricing page instead.
Kept on the site itself and still growing, past the point where the search platform's own reporting window lets it go.

Page fetches by AI crawlers in 28 days, counted page by page, so the owner can see which answers AI systems are actually reading.
Figures as of September 2026, from sites running Stetwell in stealth. Sites and their subjects are not named.
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